Methodological potential of concepts of domestication
Keywords:home, domestication, information and communication technologies
The article is devoted to the analysis of the methodological concept of domestication, its evolution, key stages and contribution to modern international scientific discourse. The home sphere is a meeting place of private and public, a separate socio-cultural space in which actors form or transform the values of social life and move into their personal space. Home space inspires scientists to develop theoretical and methodological concepts of analysis of the social world. British scientist R. Silverstone offered the concept of domestication at the end of the twentieth century. The origin of this concept is related to the Latin domesticus (owned by the home). The article gives a broad overview of contemporary English-speaking and Ukrainian studies in this field.
Ukrainian linguists use this notion as a strategy for translating texts that take into account not only the linguistic form, but also cultural contexts. Linguistic domestics fits into the general lingua-cultural tendency that bikulturalism is more important for translation and intercultural understanding than bilingualism.
Western discourse of the residence was continued in the themes of the complex of media repertoires, the development of computer technologies, political communication, culture and morality. The ways of working out the concept of domestication and its application in theoretical and practical sociocultural space are explored. The concept of «domestication» is important for understanding the severity of socio-technological changes. It offers a powerful analytical basis for countering models of technological determinism. The mechanism of domestication includes the processes of commodification, objectification, inclusion and transformation. These procedures play a significant role in the social application of new technologies - translating the unknown into the mastered. Domestication as the theoretical basis of the study provides an understanding of how to achieve the productive use of communicative technologies, as from the commodification to switch to their inclusion and conversion. This approach also applies to non-technological aspects of people's lives. The development of cultural phenomena by the method of domestication transforms them into a culturally mastered by moral way. The methodological operation of domestication can be aimed at achieving joint success in collective communication.
Ahad, A. D. And Anshari, M. And Razzaq, A. 2017, October. Domestication of Smartphones Among Adolescents in Brunei Darussalam. International Journal of Cyber Behavior, Psychology and Learning. IGI Publishing Hershey, PA , USA. Vol. 7. Issue 4: 26-39.
Ask, K. & Sorensen, K. H. 2017. Domesticating technology for shared success: collective enactments of World of Warcraft. Information, Communication & Society. Available at: https://www.tandfonline.com/doi/abs/10.1080/1369118X.2017.1355008?Journalcode=rics20. (Accessed: 03.08.2018)
Aune, M. 1996. The Computer in Everyday Life: Patterns of Domestication of a New Technology. Lie M. And Sørensen K. (eds). Making Technologies Our Own? Domesticating Technology into Everyday Life. Oslo: Scandinavian University Press: 91-120.
Bakardjieva, M. 2006. Domestication Running Wild. From the Moral Economy of the Household to the Mores of Culture. Berker T., Hartmann M., Punie Y., Ward K. (eds) Domestication of Media and Technologies. Maidenhead: Open University Press: 62-79.
Bayburin, A. K. 2005. Zhilishche v obryadakh i predstavleniyakh vostochnykh slavyan, Yаzyki slavyanskoy kultury, Moscow, 224 р. (rus).
Berg, A-J. And Lie, M. 1995. Do Artefacts have Gender? Feminism and the Domestication of Technical Artifacts. Science, Technology and Human Values. Vol. 20. No.3: 332-351.
Bergman, S. 1994. Communication Technology in the Household: The Gendering of Artefacts and Practices. Frissen V. (ed.) Gender, itcs and Everyday Life: Mutual Shaping Processes. Brussels: COSTA: 135-153.
Cambridge Advanced Learner's Dictionary & Thesaurus. 2018. Domesticate. Available at: https://dictionary.cambridge.org/ru/словарь/английский/domesticate (Accessed: 12.08.2018)
Chigona, A. & Chigona, W. & Kayongo, P.& Kausa, M. 2010. An empirical survey on domestication of ICT in schools in disadvantaged communities in South Africa. International Journal of Education and Development using Information and Communication Technology. Vol. 6(2): 21-32.
De Schutter, B. And Brown, J. And Vanden Abeele, V. 2015. The domestication of digital games in the lives of older adults. New Media & Society. Vol. 17: 1170-1186.
English Oxford Living Dictionaries. 2018. Domesticate. Available at: https://en.oxforddictionaries.com/definition/domestication (Accessed: 12.08.2018)
Habib, L. 2017. Domesticating learning technologies in a higher education institution: a tale of two virtual learning environments. Available at: https://www.researchgate.net/.../266358974. (Accessed: 03.08.2018)
Haddon, L. 2011. Domestication Analysis, Objects of Study, and the Centrality of Technologies in Everyday Life. Canadian Journal of Communication. Vol. 36: 311-323.
Haddon, L. 2016. The Domestication of Complex Media Repertoires. Thorhauge A.M., Valthysson B. (Eds.) The Media and the Mundane: Communication across Media in Everyday Life. Routledge: Oxford. Available at: http://eprints.lse.ac.uk/68467 (Accessed: 11.08.2018).
Haddon, L.and Silverstone, R. 1996. Information and communication technologies and the young elderly. SPRU CICT Report Series. Falmer: University of Sussex, N. 13. Available at: http://eprints.lse.ac.uk/62450/ (Accessed: 18.08.2018).
Helle-Valle, J., Slettemeås, D. 2008. Icts, domestication and language-games: a Wittgensteinian approach to media uses. New Media & Society. Vol. 10. № 1: 45-66.
Johansson, M. 2018. The particular politics of the home. Domestication and parental practices of digital games in everyday life. Media and Communications msc. Lund University, 85 р.
Karlsen, F. and Syversten, T. 2016. You can’t smell roses online: Intruding media and reverse domestication. Nordic Review. Vol.37: 25-39.
Korunets, I. 2012. Domestykatsiya yak zasib zbahachennya natsionalnykh mov i literatur. Vsesvit. Available at: http://www.vsesvit-journal.com/old/content/view/984/41 (Accessed: 11.08.2018).
Kozyrkov, V. P. 2010. Napravleniya i formy domestikatsii sovremennogo obshchestva, Vestnik Nizhegorodskogo universiteta im. N.I. Lobachevskogo. Seriya «Sotsial'nyye nauki», № 1 (17): 20-26. (rus). Available at: https://cyberleninka.ru/article/n/napravleniya-i-formy-domestikatsii-sovremennogo-obschestva (Accessed: 26.08.2018).
Kulish, I. V. 2017. Terminy «forenizatsiya» ta «domestykatsiya». Yikh pokhodzhennya ta mistse u suchasniy ukrayinskiy terminosystemi perekladoznavstva, Available at: https://text-intertext.in.ua/pdf/n022017/kulish_iryna_02_2017.pdf (Accessed: 17.08.2018)
Lacey, K. 2007. Home, Work and Everyday Life: Roger Silverstone at Sussex. International Journal of Communication. № 1: 61-69.
Proleyev, S. 2015. Yelena Prekrasnaya - tragediya krasoty, Dukh і Lіtera, Kyiv, 288 р. (rus).
Pylypchuk, M. 2016. Poyednannya stratehiy domestykatsiyi ta forenizatsiyi v audiovizualnomu perekladi, Humanitarna osvita u tekhnichnykh vyshchykh navchal’nykh zakladakh, Vol. 33: 151-162 (ukr).
Random House Unabridged Dictionary 2018. Domesticate. Dictionary.com Available at: https://www.dictionary.com/browse/domesticate (Accessed: 12.08.2018)
Roccu, R. 2013. David Harvey in Tahrir Square: the dispossessed, the discontent and the Egyptian revolution. Third World Quarterly, Vol. 34. № 3: 423-440.
Silverstone, R. 1994. Television and Everyday Life. Routledge, London, New York, 204 p.
Silvestone, R. And Hirsch, E. 2003. Consuming Technologies: Media and information in domestic spaces. London: Routledge, 256 p.
Stenning, A. & Smith, A. & Rochovská, A. & Świątek, D. 2010. Domesticating Neo-Liberalism: Spaces of Economic Practice and Social Reproduction in Post-Socialist Cities. Wiley-Blackwell, 320 p.
Usacheva, I. V. 2007. Domestikatsiya prostranstva, Mif, obryad i ritual'nyy predmet v drevnosti. Izdatelstvo «Magellan», Yekaterinburg-Surgut: 234-239 (rus).
Willett, R. 2017. Domesticating online games for preteens - discursive fields, everyday gaming, and family life. Children's Geographies. Vol. 15. Issue 2: 146-159.
How to Cite
Copyright (c) 2018 Maryna Kolinko
This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
1. Authors bear responsibility for the accuracy of facts, quotations, numbers and names used.
2. Manuscripts are not sent back.
3. The publisher does not always agree with the authors' opinion.
4. The authors reserve the right to authorship of the work and pass the first publication right of this work to the journal under the terms of a Creative Commons Attribution Non-Commercial License, which allows others to freely distribute the published research with the obligatory reference to the authors of the original work and the first publication of the work in this journal.
5. The authors have the right to conclude separate supplement agreements that relate to non-exclusive work distribution in the form in which it has been published by the journal (for example, to upload the work to the online storage of the journal or publish it as part of a monograph), provided that the reference to the first publication of the work in this journal is included.