DOI: https://doi.org/10.21847/1728-9343.2013.1(121).13393

Analysis of tourism industry of Ukraine

Diana Bahdasarova

Abstract


This article is devoted to the condition, urgent problems and trends of the modern Ukrainian tourist market. Inbound and outbound tourism flows, trends and geographical distribution have been thoroughly analyzed during research. The dynamics of imports and exports of tourism services, namely the contribution of tourism to the economy of Ukraine have been determined as well. The research is based on statistical information over three years from 2009 to 2011.

A trend of growth of inbound and outbound tourism flows have been shown during research but the rate of growth of outbound tourism is higher than inbound. The research also has been revealed that both domestic and foreign tourists prefer independent travel without the travel agencies. Basic motives for the travelling are private trips, organized tourism and business travel.

As for the geographical distribution of tourist flows, in inbound and outbound directions the leading countries have been identified that have not changed over the researched period. Basically there are neighboring countries, the CIS-countries the USA and Turkey and Egypt - the main destination of Ukrainian tourists.

As for the exports and imports of tourism services the in-kind equivalent of exports have been outpaced imports but the rate of growth of imports is higher than exports and it's a negative trend for Ukrainian tourism.

So, although Ukraine has all chances to become a tourist state in the future it doesn't realize its potential fully nowadays.


Keywords


tourism; tourism industry; tourism services; inbound tourism flows; outbound tourism flows; geographical distribution of tourism flows; import services; export services

References


Цьохла С. Ю. Систематизація факторів розвитку туристичної індустрії / С. Ю. Цьохла // Вчені записки ТНУ. - 2009. - № 2. - С. 373-380. - (Серія: Економіка та управління).

Кіфяк В. Ф. Організація туристичної діяльності в Україні / В. Ф. Кіфяк. - Чернівці : Книги-ХХІ, 2003. - 300 с.

Азарян О. М. Ринок туристичних послуг: моніторинг і розвиток комплексу маркетингу : [монографія] / О. М. Азарян, Н. Л. Жукова. - Донецьк : Вид-во ДонМУ, 2002. - 241 с.

Державний комітет статистики України : офіційний сайт [Електронний ресурс]. - Режим доступу : http://www.ukrstat. gov.ua/.

Платіжний баланс і зовнішній борг України, 2009 [Електронний ресурс] : за даними Національного банку України. - Режим доступу : http://www.bank.gov.ua/doccatalog/document; jsessionid=7B898A8BD8DD73AAAA4335C456559B96?id=66374.

Платіжний баланс і зовнішній борг України, 2010 [Електронний ресурс] : за даними Національного банку України. - Режим доступу : http://www.bank.gov.ua/doccatalog/document; jsessionid=359A0D698CB66EDFA7A567432CC16711?id=73706.

Платіжний баланс і зовнішній борг України, 2010 [Електронний ресурс] : за даними Національного банку України. - Режим доступу : http://www.bank.gov.ua/doccatalog/document ?id=112444.

Tsokhla S. (2009), Ordering of factors of the tourist's industry development, TNU memoirs. Series: Economy and management, No. 2, pp. 373-380 (ukr).

Kifiak V. (2003), Organization of tourist activity in Ukraine, Knihi-XXI, Chernivtsi, 300 p. (ukr).

Azarіan O. & Zhukova N. (2002), Tourism market: the mar¬keting mix monitoring and development, Publishing house of DMU, Donetsk, 241 p. (ukr).

State Statistics Service of Ukraine, available at: http://www.ukrstat.gov.ua/.

National bank of Ukraine (2009), Payment balance and external debt of Ukraine, available at: http://www.bank.gov.ua/doccatalog/document;jsessionid=7B898A8BD8DD73AAAA 4335C456559B96?id=66374 (ukr).

National bank of Ukraine (2010), Payment balance and external debt of Ukraine, available at: http://www.bank.gov.ua/doccatalog/document;jsessionid=359A0D698CB66ED FA7A567432CC16711?id=73706 (ukr).

National bank of Ukraine (2011), Payment balance and external debt of Ukraine, available at: http://www.bank.gov.ua/doccatalog/document?id=112444 (ukr).


GOST Style Citations








ISSN 1728-9343 (Print)

ISSN 2411-3093 (Online)